PROGRAMMATIC OPERATIONS

YOUR OUTSOURCE DIGITAL AD OPERATIONS TEAM

Here is what we can offer.

The recent emergence of real-time bidding (RTB) and programmatic buying has provided a new revenue stream for inventory that publishers’ direct sales teams cannot sell. As RTB becomes increasingly popular, many new technologies are being developed with a variety of benefit and integrations with existing platforms.

In order to tap into this new ecosystem and thrive, it is essential to be versed in the technology, methodology and even the key buyers associated with it. Wired Carbon provides the specialized skills and expertise our clients need to help bridge the gap with the new emerging platforms and existing systems, and increase revenue in these new streams. The clarity our experts can provide will create opportunities for you to tap into a private marketplace in different regions of the world; helping increase overall revenue, and yield of existing advertising inventory.

The commission for our management services is determined by the incremental revenue your company brings in.

The SSP support tier includes:

  • Supply Side Platform (SSP) selection
  • SSP setup and implementation
  • Private Marketplace (PMP) setup
  • Advertiser management
  • Reporting

Other services we provide:

DAILY AD OPERATIONS

STRATEGY AND TECH

Want to know more about our services?

If your digital ad operations department is starting to feel more like a farming ground for other companies,
Wired Carbon is the solution for you. Browse throught our website to find out more about what we can do. Or contact us so we can meet and find the right solution for you.

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